When the parent on your mailing list isn't a parent
Elena Verna is one of the sharpest voices in B2B growth. She's Head of Growth at Lovable, spent...
Classlist Blog
The kinder social network for schools
Why your Parent Community is the only Defensible Asset you have left.
If I told you that your parents are your school’s most valuable strategic asset, you’d probably...
How to Price Your School Events: The Four Models That Actually Work
Most PTAs spend weeks planning an event and about ten minutes deciding what to charge. A round...
Beyond the Bake Sale: School Event Trends for Spring 2026
Spring is here, and school communities across the UK are buzzing with activity. At Classlist, we...
The New Parent Association: 5 Trends Shaping PTAs in 2026
Open a school newsletter anywhere in the world right now and the "Volunteers Needed" section tells...
Classlist Breaks Into Top 30 of the UK’s Most Innovative EdTech Companies
OXFORD, UK — Classlist, the UK’s leading community management platform for schools, has been named...
The Efficient School Nobody Wants to Join
The arrival of Agentic AI changes things. Not incrementally — fundamentally.
Parents and teachers...
Why Managing Your Community Is Your Best Defence Against Complaints
The Department for Education, Parentkind, and Ofsted have recently issued updated guidance on...
Transforming School Engagement: Parent Event Trends for 2026
The way schools engage their communities is undergoing a fundamental shift. We are not seeing the...
Beyond Integration: Why the Future is About Connection, Not Just Pipes
There was a palpable shift in the conversation at Bett 2026 this year. If you listened closely to...
